【职位描述】
1) According to BU guidelines the actual situation of Division, work out the development strategy of Division B&C QK business
-Based on the overall channel planning of BU Division status, formulate brdevelopment strategies fB&C and
-Design the distribution standards of B&C Quaker in each channel of the Division according to the channel type, ensure Division implements the distribution standards.
-In view of the current situation of the Division, design the cost investment of B&C Quaker brin the Division, including but not limited to key cities, key channel investment, etc. Through the investment of these key regions cities, the B&C Quaker city channel models in Division.
-Develop B&C Quaker material delivery strategies plans through these materials delivery, improve the brbuilding of the whole B&C Quaker in the Division
2) Work with B&C regional team, rapidly develop B&C Quaker RCD build RCD model from 0-1.
-Work with BU colleagues, design the development strategy of B&C Quaker RCD
-Set up 0-1 models fthe development of the Divisions B&C Quaker RCD, work with division related colleagues to complete the development target of B&C Quaker RCD to ensure overall categories’ target delivery at division level.
-Manage B&C Quaker RCDs, including but not limited to: monthly stoke management, DIS installation, distribution management, promotional activities, system marking, etc.
-Develop special investment policies, ensure the implementation of these policies, complete the write-off approval of these policies
-Regularly review the strategy investment policy to ensure that the policy is in line with the actual situation of the Division, constantly adjust the policy according to the actual results to ensure the rationality of ROI investment
3) Combined with Division B&C Quaker development strategy, work out Division B&C Quaker channel investment policy
-According to the actual situation of Division, work out the investment policy of Division B&C Quaker
-Ensure the implementation of Divisions investment policies complete the verification approval process
-Regularly review Divisions investment policy to ensure that the policy conforms to the actual situation of Division, constantly adjust Divisions investment policy according to the actual results to ensure the investment ROI, ensure the completion of Division KPI through the implementation of these policies
-According to BU new product strategy, lead Division B&C Quaker new product launch meeting, empowering the regional team RCD on fast learning, active innovation, rapid expansion of B&C Quaker business
-Work with RU to sort out the FCST management, aging treatment other related management processes, work out the corresponding SOP process to reduce the aging of B&C Quaker improve inventory turnover
4) According to the needs of different channels, to undertake B&C Quaker enterprise group buying opportunities, develop B&C Quaker exclusive group buying dealers, customize B&C Quaker gift boxes, develop salty group buying opportunities
-Based on the overall channel planning from BU the current situation of Division, With the national group buying team, work out implement product policies main package gift boxes to meet business needs in different markets, promote group buying opportunities bidding of group buying enterprises institutions in special channels.
-Develop dedicated B&C Quaker "three key holidays” group buying customers, help these "three key holidays" group buying customers to complete the enterprises bidding, etc., leverage these group buying customers’ special channel resources to quickly complete the special channel group package gift box distribution
-Establish the operation kit of B&C Quaker, improve the operation process, especially the operation process of group bags gift boxes
-Customize the B&C Quaker gift box according to the needs of customers. The process of completing the customized B&C Quaker gift box
-Support saltys group buying business, cooperate with the national group buying team, be responsible fthe communication of offline salty group buying.
5) Explore salty Quakers pick mix business.
-Explore with BU the development of salty &QK brbusiness, formulate the Divisions salty Quaker brdevelopment strategy
-Build the development model of salty Quaker from 0-1
【任职要求】
•At least 7 years of FMCG sales experience, with RCD management experience, familiar with RCD operations
•Have a strong understanding of industry development, with the basic logic of digital-driven business
•Have strong sales negotiation ability cross team communication collaboration ability
•Have strong business insight, be able to convert these insights business, in the process of business transformation, have the ability to work under pressure solve problems
•Proficient in the operation of Office software, with strong numerical analysis ability numerical sensitivity
•Experience in project management
Differentiating Competencies Required
1. Business insight
2. Innovation ability
3. The ability to navigate complex challenges
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