Who We Are
Authentic is a unified platform that integrates M&A, brstrategy, creativity digital innovation to unlock the power of its global Life Entertainment portfolio. As the world’s largest sports entertainment licensing company, Authentic connects strong brands with best-in- partners to optimize long-term value in the marketplace. Its brands generate more than $32 billion in global annual retail sales have an expansive retail footprint in more than 150 countries, including 13,000-plus freestanding stores shop-in-shops 400,000 points of sale. Authentic transforms brands by delivering powerful storytelling, compelling content, innovative business models immersive experiences. It createsiginal marketing strategies to drive the success of its brands across all consumer touchpoints, platforms emerging media.
Why Authentic
You’ll be able to access the resources scale, while leveraging innovative technology nimble environment. What we’re saying is, this isn’t your average day job. If you’re hungry to drive ideas action own your career, let’s chat. Our team is rapidly innovating to evolve define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal more, we are building the intersection of digital experiential marketing to help achieve that mission. We reimagine, evolve transform brands! At Authentic, we foster an inclusive workplace where diversity of thought expertise drive competitive advantage. Our global teams are built by go-getters who contribute unique perspectives push the boundaries of creativity innovation. Headquartered in New York City, Authentic has offices in majmetropolitan cities including Los Angeles Miami, as well as Toronto, Mexico City, London, Shanghai.
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