IFOP ASIA

Ifop is a leading market research agency headquartered in Paris France, with a presence in China via its subsidiary IfopAsia since 1997. IfopAsia specializes in connecting international brands to Asian Chinese consumers inder to help them make better market decisions.Our approach combines the core know-how values of the Ifop group–sound methodological foundations, agile solutions, tailmade service – with specific understanding of local markets populations to bring actionable information consultancy to brands.IfopAsia primarily services the luxury, beauty, food health sectors as well as media advertising agencies. We are known four specific expertise in addressing affluent targets life issues. We incorporate digital in the way we decipher society, we interact with consumers we deliver information to our clients. Beyond China, IfopAsia works across the East Asian markets to bring brands with the understanding about the worlds dynamic region.