Key Responsibilities 主要职责
● Value Selling & Positioning: Develop implement differentiated solution narratives; equip train the Sales team with tools knowledge fvalue-based selling. / 价值销售与定位：打造差异化的解决方案叙事；通过提供工具和培训提升销售团队的价值销售能力。
● RFQ Strategy & Governance: Define manage the RFQ process quote/no-quote decision governance, ensuring alignment with product portfolio strategy growth priorities. / RFQ策略与治理：制定并管理RFQ流程，以及“报价/不报价” 决策机制，确保与产品组合战略和增长优先事项保持一致。
● Minimum Price & Margin Protection: Establish enforce minimum pricing guidelines in line with margin targets market dynamics; challenge cost assumptions to protect profitability. / *低价与利润保障：确立并执行符合利润目标和市场动态的*低定价标准；质疑成本假设以保障盈利能力。
● New Market Segment Development: Identify validate attractive new market segments applications (e.g., New Energy Vehicles, industrial precision components, medical devices); build a business case pipeline of opportunities in collaboration with Sales. / 新市场细分开发：寻找并验证具有吸引力的新市场细分和应用（如新能源汽车、工业精密部件和医疗器械等领域）；与销售团队合作建立商业论证和机会管道。
● Product Strategy & Innovation Input: Translate market customer feedback product strategy recommendations innovation priorities, working closely with Product Engineering R&D. / 产品战略与创新投入：将市场和客户反馈转化为产品战略建议和创新重点，与产品工程和研发团队密切合作。
● Cross-functional Leadership: Drive alignment between Sales, Engineering, Operations, other departments; mentjuniproduct marketing staff; lead continuous improvement initiatives within the PM function. / 跨部门领导：推动销售、工程、运营等部门之间的战略对齐；指导和培养初级产品营销人员；领导产品营销职能的持续改进举措。
Qualification Requirements 任职要求
● Education: Bachelor’s degree above in Engineering Business (Master’s/MBA preferred fadvanced commercial/technical expertise). 教育背景：本科及以上学历，工程或商科专业背景；硕士研究生或MBA优先考虑，以获得更高层次的商业/技术专长。
● Experience: 10+ years of product marketing, business development, related experience in a B2B industrial environment, including RFQ management, pricing strategy, market expansion initiatives (automotive precision manufacturing experience is especially valuable). 经验：10年以上B2B工业领域的产品营销、业务开发或相关工作经验，其中包含丰富的RFQ管理、定价策略和市场拓展实践（具备汽车或精密制造行业经验尤佳）。
● Track Record: Proven success in value-based selling in launching growing new market segments product applications.
● 业绩：在价值导向销售以及开拓新市场细分或新产品应用方面有经验证的成功业绩。
● Strategic & Analytical Thinking: Highly strategic mindset with strong analytical skills; able to conduct in-depth market analysis derive actionable insights fgo-to-market strategies. / 战略与分析能力：具备高度战略性的思维方式和强大的分析技能；能够进行深度市场分析并为进入市场策略提炼出可执行的洞察。
● Data-driven Leadership: Advanced proficiency with CRM systems data analytics; develops dashboards KPIs to track RFQ responsiveness, pricing effectiveness, pipeline progress, using data to drive decision-making. / 数据驱动领导：精通CRM系统和数据分析；搭建仪表板和关键指标来跟踪RFQ响应速度、定价效果和销售管道进展，并以数据驱动决策。
● Digital Fluency: Strong digital mindset, adept at optimizing workflows collaborating across tools/platforms (CRM, SAP, Office 365, etc.) to improve efficiency transparency. / 数字敏锐度：拥有很强的数字化意识，善于优化工作流程，并通过跨工具/平台（如CRM、SAP、Office 365等）协作来提升效率和透明度。
● Leadership & Collaboration: Excellent cross-functional leadership skills; capable of influencing aligning stakeholders across departments. Strong team mentorship people development abilities. / 领导与协作：出色的跨部门领导能力；能够影响并协调各部门的利益相关者。具备优秀的团队指导和人才培养能力。
● Communication: Exceptional communication negotiation skills, with the confidence to engage effectively with senicustomer stakeholders internal executives. / 沟通能力：卓越的沟通和谈判技巧，能够自信且有效地与客户高层及公司内部管理层交流。
● Language Ability: Proficiency in English Mandarin Chinese in a professional environment is preferred. / 语言能力：优先考虑具备在专业环境中使用英语和汉语工作的双语能力。
