planning manager岗位职责

岗位概述
主要负责全球科技品牌客户的海外传播策略项目，覆盖企业声誉、社会价值、创新形象等多维度品牌议题。基于外部洞察为客户提供传播框架和内容方向，向下为创意团队提供清晰的执行Brief。需具备在复杂地缘环境下为中国科技企业做海外品牌传播的判断力。
岗位职责：
负责科技行业相关的产业洞察、舆论环境研究、受众认知分析，为传播策略提供事实依据与方向判断
• 制定传播议题定位，搭建信息框架，制定阶段性Campaign策略及中长期品牌传播规划
• 基于不同传播场景（行业峰会、社媒日常、事件驱动），判断内容调性、受众优先级和释放节奏
• 基于海外社媒平台趋势与玩法洞察，为创意团队定义内容方向与形式建议
• 理解客户语言并用策略视角补齐其需求，产出完整的策略提案，向客户清晰阐述洞察、策略逻辑与执行建议
能力要求：
4-6年品牌策略、传播策划或数字营销策略经验，有独立负责完整Campaign策略的经历。
熟悉海外主流社媒平台（Instagram、X、TikTok、LinkedIn）的内容逻辑与玩法趋势
• 强结构化思维，能将复杂信息整理为逻辑清晰的策略框架
• 理解中国科技企业海外传播的特殊性，具备地缘政治敏感度和去政治化传播意识
• 出色的英语工作能力，能产出英文策略文档和内容Brief
• 对科技行业（ICT、云、AI、智能制造等）有基本理解和兴趣
• B2B/科技相关行业传播经验
• 有海外传播项目经验
加分项：
• 服务过科技/通信类客户
• 了解ESG、可持续发展等社会议题
业务技能：
• 快速学习与自主研究能力
• 优秀的逻辑表达与提案能力
• 良好的客户沟通与项目管理能力
• 抗压能力强，责任心强

How You Contribute
1. Merchandise strategy OTB planning
● Initiate OTB budget thru in-depth market insight, precise data analysis forward-looking sales forecast;
● Formulate, implement monitannual/seasonal merchandise strategy category buying budget;
● Develop seasonal/batch-basis OTB budget allocate them appropriately across categories, collections, types, channels, etc.
● Evaluate estimate stock situation to ensure healthy end-of-season inventory level;
2. Operational analysis optimization
● Collaborate with supply chain production teams to ensure purchaseder accuracy manage on-time arrival delay risk call-out;
● Lead feasibility in-season analysis (e.g. sell-thru ratio, inventory ratio, etc) to continuously optimize merchandise operational efficiency;
● Lead SOP meeting working with merchandising, commercial teams financial department to ensure operational alignment identify risk/opportunity;
● Digitalize performance review leveraging PBI resource;
Role Qualifications
● 8-year relevant experience in retail industry; Apparel / Fashion industry will be a plus.
● 4-year Bacheldegree.
● Business technical skills.
● Strong analytical, communication interpersonal skills.
● Self-motivated, strong leadership the ability to perform multi tasks under pressure.
● Be able to work with different type of people.
● Excellent verbal/written communication skills, Chinese & English.

Responsibilities
• Planning System Development: Lead the development of the projects overall master schedule detailed schedules fvarious phases (engineering, procurement, construction, commissioning). Assist in establishing the projects Work Breakdown Structure (WBS)ganizational Breakdown Structure (OBS)
• Progress Monitoring & Measurement: Establish the project progress measurement system (e.g., Earned Value Management - EVM). Measure earned value (BCWP), regularly review, analyze the execution of the schedule to identify variances
• Review detailed schedules progress reports submitted by construction subcontractors verify physical progress
• Early Warning & Corrective Action: Forecast potential issues that could impact the project timeline issue timely progress early warning reports. Provide analysis recommendations fcorrective actions to bring the project back on track