product manager岗位职责

Define steer the country strategy fthe category consistent with the international brpositioning the country’s priorities to contribute to continued growth fthe brthe consumer relationship.
- Define the strategicientations the 3-year marketing plan fthe category, monitthe portfolio (new launches, pillar products’ renewal animation of core catalogue)
- Manage the collection analysis of consumer market insights fthe category, share findings with the zone to ensure the consistency of new product development with the country’s needs
- Implement new launches marketing mix strategies (IMC/360/Digital/Retail) the right angle of attack locally to build integrated, engaging consumer brexperiences; meet the deadlines
- Mobilise collaborate with other departments (sales, logistics, education, etc. ) partner agencies to build broader business strategy
- Monitthe local adaptation of communication materials (imagery, digital, point of sale)
- Make recommendations to management on the category based on one’s expertise of the consumer, market competitors
- Manage PPP budget sales forecast fthe category
- Effectively prepare clear messages to present to senimanagement
- Build, develop manage a strong talented team, train them develop their marketing expertise know-how
Specific to selective divisions:
- Own the brpatrimony, guarantee the bridentity: ensure that all actions are in line with the sense of purpose while nourishing the brand
- Monitthe retail strategy working hand-in-hwith the retail education team monitthe proper implementation of retail materials (services, advice, etc.)
PROFESSIONAL & TECHNICAL COMPETENCIES
MARKET & CONSUMER INSIGHT
• Identifies market drivers
• Translates trends consumer knowledge meaningful insights
BRDEVELOPMENT
• Thinks brstrategy
• Imagines disruptive products & services
• Develops integrated campaigns that work
• Integrates retail & shopper expertise

Define steer the country strategy fthe category consistent with the international brpositioning the country’s priorities to contribute to continued growth fthe brthe consumer relationship.
- Define the strategicientations the 3-year marketing plan fthe category, monitthe portfolio (new launches, pillar products’ renewal animation of core catalogue)
- Manage the collection analysis of consumer market insights fthe category, share findings with the zone to ensure the consistency of new product development with the country’s needs
- Implement new launches marketing mix strategies (IMC/360/Digital/Retail) the right angle of attack locally to build integrated, engaging consumer brexperiences; meet the deadlines
- Mobilise collaborate with other departments (sales, logistics, education, etc. ) partner agencies to build broader business strategy
- Monitthe local adaptation of communication materials (imagery, digital, point of sale)
- Make recommendations to management on the category based on one’s expertise of the consumer, market competitors
- Manage PPP budget sales forecast fthe category
- Effectively prepare clear messages to present to senimanagement
- Build, develop manage a strong talented team, train them develop their marketing expertise know-how
Specific to selective divisions:
- Own the brpatrimony, guarantee the bridentity: ensure that all actions are in line with the sense of purpose while nourishing the brand
- Monitthe retail strategy working hand-in-hwith the retail education team monitthe proper implementation of retail materials (services, advice, etc.)
PROFESSIONAL & TECHNICAL COMPETENCIES
MARKET & CONSUMER INSIGHT
• Identifies market drivers
• Translates trends consumer knowledge meaningful insights
BRDEVELOPMENT
• Thinks brstrategy
• Imagines disruptive products & services
• Develops integrated campaigns that work
• Integrates retail & shopper expertise

Job Description / 职位描述：
1. Capability to lead different PM category teams at the Center China
2. Portfolio management, roadmapping product lifecycle management from idea up to
end of life.
3. Closely communication with Sales in Asia region to get more information about growth options.
4. Investigation on customers needs transfer specifications of projects.
5. Continuous market-benchmarks to dig out the advantages disadvantages.
6. Support the pricing-process pricing-portfolio of single categories/ products.
7. Daily business with a culture of "speed & innovation".
8. Identify reasonable new product-ideas with indications of financial benefits fgrowing the business.
9. Smooth continuous internal communication with all stakeholders fdaily business.
Educational Background /教育背景（专业，年限）：
1. Bacheldegree above in business/product marketing/engineering related subjects.
2. At least 5 years experience in product management sales in Asia market.
Experience & Qualification / 所需经验技能：
1. High level of analytical skills.
2. Keen to know new technology, demonstrate strong curiosity creativity.
3. Excellent communication skills being able to links to counterparts fother regions.
4. Be able to explain the complicated technical topics with simple words presentation tools.
5. Enthusiasm to work as one team.

Other Requirements / 其他要求（外语，计算机等）
Be able to communicate in both written spoken English fdriving the daily business