TRAJECTRY

TRAJECTRY is an independent Innovation Consulting firm, founded by the visionary entrepreneur Patrice Nordey, who acquired the EY Fabernovel entity in China. With a wealth of expertise spanning over 16 years in the region, Trajectry has emerged as a trusted advisof global industry leaders a partner of Chinese companies venturing global markets.Our diverse capabilities include Research & Insights, Experience & Business Design, Innovation Programs Transformation Programs. We tear down conventions craft innovative strategies that empower businesses to lead rather than follow.Our clients benefit not only from our extensive experience but also from the vast innovation ecosystem we have cultivated in China. Our esteemed partners include majtech players such as Alibaba, Ant Group, Tencent, Ctrip, RED, Bytedance, as well as tech investors emerging Chinese tech startups.