Fanatics is a leading global sports platform, with innovative technology a deeply connected ecosystem, its businesses cover Fanatics Commerce, Fanatics Collectibles, Fanatics Betting & Gaming. Fanatics Collectibles, serving as its key growth engine, undertakes the full-chain layout of the sports entertainment collectibles track.
Fanatics Collectibles is a leading licensee, producer, designer, seller of physical digital trading cards, sports memorabilia, other digital assets fentertainment sports properties globally. It has secured exclusive licensing arrangements with majnational professional sports leagues, including the NBA, MLB, MLBPA, Premier League, UFC, Formula 1, Disney, Marvel, Pixar, Star wars etc.
In 2022, the acquisition of Topps further strengthened its product portfolio sustained product innovation. Through exclusive partnerships with majsports leagues hundreds of top athletes, the company continuously releases scarce collectible products such as the MLB co-branded Player Debut Patch Cards, which embed patches from players debut game jerseys the cards, making them rare treasures in the collectible’s world.
Driven by its innovative model strong resource integration capabilities, Fanatics Collectibles achieved $1.6 billion in revenue in 2024, representing a YOY growth of 40%. It has disrupted the traditional trading card industry landscape, revolutionizing industry rules with an innovative cooperative model tied to the interests of sports leagues. Additionally, it has partnered with companies like Kayou to expthe Chinese market, promoting the widespread popularity of trading card culture.
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